These product brochures are shared with customers by the dealer, and help tell the product story and provide a use case, in order to help drive sales. It's where the brand comes to life.
LiftMaster
Spring 2018
Photography is always a lifestyle image that we did a photo shoot for, as well as CGI environments as needed. Headlines and body copy work together to provide useful information concisely and to the point.
The use of a texture background helps to break up the white space and define sections. The use of icons, many of which I created help provide a quick visual reference for common information.
Overall these pieces are meant to tell the full story of the product, systems and integration and show it in real environments customers can connect with both emotionally and logically.
InDesign, Illustrator, Photoshop, CGI Graphics