LiftMaster created a special groups of engineers specifically to handle help requests from dealers that have corporate installations where the conditions the equipment has to work in don't match the available line of commercial products, or require that a custom order system must be completely designed for that business.
The client requested we design piece that could show the benefit of this team, emphasize their ability and not make them look like a help desk.
LiftMaster
2018
I wanted powerful photography that spoke to strength, ingenuity and most of all teamwork. Originally we wanted the headline to read "Mission Accomplished" to speak to the fact that the team can get it done. The client thought it was too much of a promise, so we settled on their rediness to take on any project which fits the ask well.
The use of icons and two lines of supportive text help tell the story of what they offer, while the capabilities section helps to define the scope of the team's area's of expertise and ability. The client and the team were thrilled by this piece and we received a lot of praise.
InDesign, Illustrator, Photoshop